Privacy Policy
This Privacy Policy explains what personal data Bold Reflex FZ LLC (“Bold Reflex”, “we”, “us”) collects, why we collect it, how we look after it, and the rights you have. It applies to our website and the services we provide from Dubai, UAE.
The UAE Personal Data Protection Law (PDPL) applies to how we handle personal data. Where we work with people or organisations in the European Economic Area, we also take a GDPR-minded approach to privacy, documentation and data handling.
1. Who is responsible
Bold Reflex FZ LLC is the data controller for personal data collected through this website and our enquiries. For privacy requests, please use the enquiry form on our website and mark your message as a privacy request. We do not publish a public email address on this site.
2. What we collect
- Enquiry and contact details — name, company, phone number, optional email, and the message you send us.
- Service and project information — details you share about your systems, goals and requirements so we can reply and, if you proceed, deliver work.
- Technical data — IP address, browser type, device information and pages visited, collected through server logs and, where used, cookies or similar tools.
- Billing information — invoicing details if you become a client. Card payments, if any, are handled by payment providers; we do not store full card numbers.
3. Why we use your data
- To reply to enquiries and arrange consultations.
- To provide, manage and improve our services under a contract with you.
- To secure our systems, prevent abuse and meet legal obligations under UAE law (including commercial and tax rules).
- Where you have asked us to, to send service updates. You can ask us to stop at any time.
We do not sell your personal data. We do not use the content of your business documents to train shared or third-party AI models.
4. AI and client content
If we use AI tools in a project, we agree with you in writing what may be processed, where, and by whom. Client content is processed only to deliver the agreed work. A person you authorise remains responsible for approving anything that leaves your business.
5. Sharing
We share personal data only where needed to deliver our services — for example infrastructure and hosting partners, payment providers, professional advisers, or authorities when UAE law requires it. Where partners process data for us, we expect appropriate contractual protections.
6. International transfers
We are based in the UAE. Some tools or partners may process data in other countries. Where that happens, we take steps appropriate to the risk and to applicable law, and we will tell you when the location of processing matters to a project.
7. Retention
We keep enquiry data only as long as needed to respond and follow up, then delete or anonymise it unless we must keep it for legal or accounting reasons. Client records are kept for the life of the engagement and for a reasonable period afterwards as required by law or contract.
8. Your rights
Subject to UAE PDPL (and other applicable law), you may ask to access, correct, delete or restrict your personal data, or object to certain processing. Use the enquiry form for these requests. You may also have the right to complain to the relevant UAE authority.
9. Cookies
Our website may use essential cookies to make pages work. If we add analytics or other non-essential cookies, we will explain them and, where required, ask for consent.
10. Changes
We may update this policy from time to time. The “Last updated” date at the top will change when we do. Continued use of the site after an update means you accept the revised policy.
Questions about privacy? Please use the enquiry form.